Orchard Point Group (OPG) provides hands-on expertise, cross-team collaboration, concise communication, and responsive goal-focused action plans for project success. Below is a representation of our services:
Management & Execution of Marketing Tactics
You define the brand strategy and OPG will manage the execution of your tactical plan. We manage and track successful launches of countless types of consumer and HCP-targeted tactics. Coordinate across internal departments and external agencies to ensure tactics are implemented on time, on strategy.
We are project managers at heart–helping companies add structure and organization to existing chaos. Whether you are launching a new brand, implementing a new process or just tweaking an existing marketing campaign, it helps to have an experienced team of project leaders who have a solid approach.
Outsourced Program Management Services
As organizations grow, they sometimes realize that existing staff and functional areas don’t adequately cover all of their customer and business needs. Do you need interim resources to provide program management and client services support? OPG can provide structure to bridge existing gaps.
Your CEO sees you in the elevator and asks, “How’s your program working?” With OPG coordinating across your program vendors and stakeholders, you’ll be able to give a confident response before you get to the lobby! We help define business-driving metrics, and develop concise executive summaries that present trend and insights for program optimizations.
Documenting Best Practices & Writing SOPs
Charged with writing Standard Operating Procedures (SOPs) for your organization but don’t know where to start? Orchard Point has helped write SOPs and best practices for organizations on numerous topics and functional areas–from change management and new process training to user-friendly documentation of legal/regulatory guidance for promotional content development.