What we do
Why choose us
- Immediate access to experts who hit the ground running
- Extensive experience in life sciences and pharmaceuticals, covering wide-ranging therapeutic areas
- “Been there done that” team knows how to avoid common project pitfalls
- Proven ability to organize and simplify, leading to improved time to market
- Operational efficiency with project managers dedicated to a process-oriented approach
- Part-time or full-time flexibility to meet project and budget needs–big or small. Our nimble team structure allows efficient pulsing of resources when clients need us–adjusting to normal workflow peaks and valleys.
- With our virtual workplace, OPG doesn’t carry the overhead costs of layers of management or brick-and-mortar. We pass on those efficiencies in our reasonable hourly rates – providing senior-level, multi-skilled resources at hourly rates often comparable to more junior-level agency positions.
How we approach assignments
OPG employs a systematic approach to doing new work. First, we meet with you (face to face or phone) to discuss your current business needs, goals and challenges in order to appropriately determine scope of engagement. We pride ourselves on being good listeners and skilled problem-solvers!
The second step is to assess the skill set of the OPG team and determine which of our talented individuals will be the best fit for your specific project or program needs. We’ll discuss the basis for our recommendation, and make sure you have plenty of opportunities to ask questions, and gain a clear understanding of our process, our qualified team, and our relevant experience. You’ll get a sense of just how easy we are to work with!
With an action plan in place, we now begin executing the scope of work upon which we’ve mutually agreed. While every project, program, and client need is different, overall we track progress, communicate regularly, and adjust the plan as needed for you to experience successful results. Truly integrating with your team is our goal, so the process feels seamless and natural.
As a true partner to our clients, Orchard Point Group is happy when we know we’ve helped clients with their marketing challenges. We’re delighted when clients share with others how OPG has helped them!
Senior consumer brand manager
[OPG], thank you for all you have done for our team. You have done a phenomenal job of keeping our projects moving forward and we will sorely miss you! I don’t know what I’d have done without your support, your unflagging attention to detail and process, and your positive “can do” attitude. You have contributed greatly to our success! So, This is NOT GOODBYE!!! But, until we work together again!
…Orchard Point Group has been a very valuable partner for UCB. They have assisted in the launch of several different initiatives. Their partnering with me specifically has included: project management, vendor management, product management, and strategic planning. Orchard Point has consistently provided excellent, timely service at an affordable cost.
Orchard Point Group provides consulting and vendor management services to UCB. Specifically, Orchard Point has helped us with our patient services initiatives including co-pay assistance programs. Michelle is extremely knowledgeable in this space and has been a tremendous help to us. She is consistently professional and is prompt, thorough and diligent. Michelle is truly a pleasure to work with and is truly a partner, providing valuable strategic insight. I would recommend Orchard Point to any marketing organization.
SVP, Business Development
Our company was expanding into new markets and industry categories, and our growing sales team needed promotional pieces written in a consistent voice across new verticals to help us call on those new prospects. We’ve developed materials for our clients for over 20 years, but since our internal team was busy supporting our clients’ needs (client work comes first!), we lacked bandwidth to develop new materials for ourselves. I knew who to call, because I’ve worked with them in the past – Orchard Point!
The OPG specialist quickly learned our business, interviewed our sales staff to identify core selling points, wrote persuasive content and got it approved by our C-suite management, then collaborated seamlessly with our in-house designer to create industry-specific ‘1-page teasers’ and multiple in-depth digital presentations. OPG nimbly crafted exactly what we needed in a short period of time, delivering a magical combination of marketing expertise and efficient execution. With OPG, you get pinpoint resources, they get the job done, and wrap up the assignment with a smile!
Brand Director, Consumer Marketing
Orchard Point Group’s organizational/project management skills plus consumer/CRM expertise were highly valued. This allowed them to come in “running” and able to become an integral part of the extended brand team. Could not have done it without them. OPG is my dream team! They are lifesavers!